A municipal real estate portal
Location marketing, citizen service and urban development instrument
Why municipalities or rural districts should operate their own real estate portals
Creating your own real estate marketplace with KIP
AT A GLANCE
Your questions about KIP | The municipal real estate platform
What is the difference between KIP and other commercial platforms?
With KIP, municipalities, counties or economic regions operate their own regional real estate portal.
The platform thus serves to present the local supply of apartments, houses, land and commercial real estate for sale or rent and thus best reflects the local real estate market.
In contrast to commercial portals, where the main benefit for the operators lies in the marketing of user data, KIP serves the municipalities as a tool for internal development in order to actively combat vacancies. In addition, the portal is kept free of advertising.
KIP is very attractive for municipalities that have their own marketing offers. You only pay a manageable annual fee and can not only place unlimited own offers for it, but also present your location at the same time and offer a unique citizen service.
Which offers can be published in KIP and what is the procedure?
In the KIP, the municipality can advertise real estate. It is possible to advertise all types of real estate either for purchase, rent or lease. Also private persons and commercial offerers can receive an account and advertise by broker software or manually objects for living or for commercial use.
A real estate, which is advertised, must be seized thereby with its situation information. This includes at least the location in which the property is located. This automatically assigns it to the corresponding KIP at the local, district and regional level. Additionally the real estate is published in the portal wunschimmo.de – properties also on bauplatz.de. Thus the object obtains a high range, without one must make a multiple maintenance of the data.
Our municipality publishes its own real estate offers on the municipal homepage so far. Isn’t that better than via KIP?
In order to sell or rent properties successfully, it makes sense to achieve the highest possible reach with your offer. Normally, you do not achieve this through your own website or through newspaper ads. For 90% of real estate seekers today the Internet is the most important source for real estate search – for most the entry is the search engine Google. It is therefore important to be found there on the first page. Usually the first positions are occupied by the large real estate exchanges, on which you must advertise your offers expensively and which have only a limited running time of few weeks. KIP offers you the opportunity to go online with your own modern platform and to take advantage of several advantages by
- advertise your own offers professionally;
- achieve a high reach for your real estate advertisements;
- Advertise your spaces and objects in a contemporary manner and optimally displayed on all terminals;
- all relevant data, such as information from the Energy Performance Certificate, can be stored in a legally secure manner;
- offer properties in the bidding process, for example;
- strengthen local real estate professionals and
- operate a valuable tool to counteract urban vacancies.